Bookings, calls, clients.
Sorted.
The all-in-one salon platform: an AI receptionist that answers and books every call, online bookings, and a client book that remembers everyone. So you can focus on your clients, not the front desk.
DeskOwl: Good evening, you've reached the salon. How can I help? Caller: Hi! Any chance of foils and a trim this Thursday? DeskOwl: Mel has 10am or 2:15 on Thursday. Which suits you better? Caller: 10am works perfectly. DeskOwl: Done. Booked with Mel, Thursday 10am. Your confirmation SMS is on its way.
Time
Thu 10:00
Service
Foils + trim
Stylist
Mel
Total
$210
A real call has already booked a real appointment. Pilot spots open for Australian salons.
Every missed call
is a client who
booked
somewhere else.
- 01
Calls ring out while
you're mid-colour with
a client in the chair - 02
Callers don't leave
voicemails. They dial
the next salon - 03
After-hours demand
vanishes without
a trace - 04
You've considered a
receptionist… but that's
$60k+ a year
The cost of a ringing phone
What does a missed call cost your salon?
Two sliders. Your number in seconds.
Your numbers
Rang out, voicemail, or rang mid-colour.
We count a new client's full first year, not just one visit.
What missed calls cost you
$29,120
a year, from 21 new clients who rang someone else
50×
pays for itself
A typical example, compared against the Light plan at $49 a month. Assumes 1 in 5 missed calls is a would-be new client, 4 in 10 of those would have booked, and a first-year value built from your visit price, a colour upgrade and six return visits. Put your own numbers in.
It only
gets better
from here
with DeskOwl
It only gets better from here with DeskOwl. Missed calls eliminated. Bookings automated. Regulars remembered.
AI Receptionist
AI Phone Receptionist
Stop answering the
phone when you should
be running your salon
DeskOwl handles every call you can't: answering questions, booking appointments, and filling your calendar while you're with clients or off the clock.
- Answers on the first ring, 24/7
- Several calls at once, in your callers' language
- Hands over to a human when it should
While you slept: 3 calls answered,
3 bookings in your calendar.
AI Receptionist
Client Memory
Regulars, recognised
before it even
says hello
DeskOwl knows returning callers by number, remembers their usual service and stylist, and offers it back in one sentence.
- Recognised by caller ID
- Their usual, offered first
- Import your client list, recognised from day one
- Never invents a detail. It asks
Sarah Chen
Recognised by number · 7 visits
- Usual
- Half-head foils + trim
- Stylist
- Mel
- Cadence
- Every 6–8 weeks
“Hi Sarah, same again with Mel?”
Salon Platform
The Salon Calendar
It comes with
your salon's
calendar
DeskOwl isn't bolted onto someone else's diary. It brings a real salon calendar: rosters, chair capacity, colour gaps, bookings you can drag and move, synced with Google Calendar and Square.
- Rosters, chairs and colour gaps, built in
- Online bookings + deposits, website optional
- Live availability, no double-bookings
- Confirmation SMS within a minute
Thursday
Sample calendar
- 9:00Balayage · Lena
- 10:00Foils + trim · Sarah
- 12:30Cut · walk-in
- 2:00Open
- 3:30Colour · Mia R.
Salon Platform
Meet Owlett
Run your
salon
by asking
Owlett is your AI assistant inside DeskOwl. Ask it anything about your salon, and when something needs changing, it takes you straight to the right spot. No settings to hunt through, no manual to read.
- Ask anything about your salon
- Ask for a change, it takes you straight there
- No settings to hunt through
- Included on every paid plan
Hiya! I'm Owlett. Ask me anything about your salon, and I'll take you straight to it.
Salon Platform
Owner Dashboard
Know exactly what
it's doing
for you
Calls answered, bookings captured, after-hours revenue. The missed-call tax, paid back week by week.
- Every call logged
- Every booking counted
- After-hours dollars, visible
This week
Sample
31
Calls answered
19
Bookings
$740
After-hours
Salon Platform
Website Builder
No website?
We build
you one
A full salon website in your own branding, with your services, team and prices pulled straight from DeskOwl. Pick a palette, add your photos, connect your domain, publish. Built from your credits, on any paid plan.
- Your services and team, listed automatically
- Your palette, logo and photos
- Your own domain, online booking built in
- Editable any time, no code
Your website
Add-on
Shear Luxe
Hair Co.
Your services, team and prices, pulled straight from DeskOwl.
At a glance
Two halves of one front desk.
The phone side and the platform side, both writing to the same diary.
AI Receptionist
- Ringsany hour, 24/7
- Answersin your callers' language
- Booksinto the live diary
- Confirmsby text, in a minute
- Hands overto your team when it should
Salon Platform
- Calendarrosters, chairs, colour gaps
- Onlinebookings with deposits
- Clientsimported and remembered
- Waitlistrefills cancellations
- Syncswith Google and Square
Works with the tools you already use
- Your website
- Square
- Google Calendar
- Outlook
- Stripe
Founding salons
Your business began the day someone trusted you first. Ours begins the same way.
Every salon starts with someone who books on trust alone, before the reviews and the word of mouth. That's where we are, and early trust should cost less. Founding salons get:
- First month free, from go-live
- Set up for you, personally, by the founders
- A direct line to us, not a support queue
- A say in what we build next
What we ask back, later: a testimonial once it's earned, and two introductions only if you'd give them. Neither is a condition.
A 30-minute call. If we're not right for your salon, we'll say so.
Pricing
Start free. Add credits when you're ready.
The salon platform is free. When you want the AI workforce to start answering the phone, texting and filling the chair, you pick a monthly pack of credits. Every plan is the same product with every feature; the only difference is how many credits land each month.
Free
$0/mo
Run your book
The salon platform, free:
- Salon calendar: rosters, chairs, colour gaps
- Online bookings with deposits
- Point of sale, take payment at the till
- Client book and owner dashboard
- 4 staff calendars, email confirmations
Light
$49/mo
AUD, excl. GST · billed monthly
5,000 credits a month
Everything in Free, plus:
- 5,000 automation credits a month
- The AI phone receptionist, 24/7
- Two-way SMS, promotions and review replies
- Owlett, your AI assistant
- Unlimited staff calendars
Standard
$129/mo
AUD, excl. GST · billed monthly
15,000 credits a month
Everything in Free, plus:
- 15,000 automation credits a month
- The AI phone receptionist, 24/7
- Two-way SMS, promotions and review replies
- Owlett, your AI assistant
- Unlimited staff calendars
Busy
$199/mo
AUD, excl. GST · billed monthly
25,000 credits a month
Everything in Free, plus:
- 25,000 automation credits a month
- The AI phone receptionist, 24/7
- Two-way SMS, promotions and review replies
- Owlett, your AI assistant
- Unlimited staff calendars
Busier than Busy?
Need more than 25,000 creditsa month? We'll build a plan around your salon, and you can top up any time in between.
What a credit buys
100 credits is one dollar, so every line is just cents. Credits are spent only when your workforce actually does something, and a job that fails or is retried is never charged.
- A minute on the phoneabout 70 credits
- A text messageabout 15 credits
- A promotion, written for youabout 50 credits
- A review reply, draftedabout 15 credits
- Everything the setup assistant doesfree
Exact rates are always shown in your dashboard. Unused credits carry over and never expire, and the setup assistant that gets you running never costs a credit.
The platform is free, no card, no time limit. Paid packs add your AI workforce and unlimited calendars, powered by monthly credits that carry over and never expire. Run low and you can top up any time. All prices are in AUD and exclude GST; 10% GST is added at checkout.
FAQ
Straight answers.
A complete salon appointment platform: your calendar, rosters, services, team and client book in one place, with online booking clients can reach whether or not you have a website. It also answers your phone, every call, 24/7, booked straight into the same diary. No sick days. No salary.
No. It sounds like your best receptionist on their best day: a natural Australian voice, warm and conversational. And it doesn't pretend to be human. If a caller asks, it says so. Most callers just want a time, and they get one in about thirty seconds.
Yes, if you want it to. Turn on speak other languages and the receptionist can reply to a caller in their own language, with a native voice you choose for each one. Prefer to keep every call in one language? Leave it off and it stays in your main language, whoever rings. Australian salons serve every kind of client, and nobody should lose a booking over language.
Straight answer: DeskOwl brings its own salon calendar, with live availability and no double-bookings, and it syncs with Google Calendar and Square. That means it works from day one, without depending on another platform granting write access to your diary.
Yes, with or without a website of your own. DeskOwl gives you a booking page clients reach from a link you can share anywhere, and if you do have a website, the same booking widget drops into it in your own branding. Either way you choose what's bookable online, and you can ask for a deposit at booking, collected through Stripe and paid straight into your own account, which does wonders for no-shows.
Bring it with you. Import your clients and their visit history from a spreadsheet, and DeskOwl recognises your regulars from day one: greeted by name, their usual service offered first. Clients are matched by phone number, so re-importing is always safe.
It only ever works from your own salon's details. Before you go live we sit down and load them in for you: your services, your prices, how long each one takes, the gap while colour develops, and which stylist does what. There are no forms for you to fill in. After that it only offers times you can actually do, and if a caller asks something it doesn't know, it says so and passes the message to you rather than guessing.
DeskOwl answers at 11pm the same as 11am. Bookings land straight in the calendar with an SMS confirmation to the client. Anything it shouldn't handle gets flagged to you, so you wake up to bookings, not voicemails.
It transfers to your team with the full context of the conversation. If nobody's free, it takes a message and notifies you. No one gets left hanging, and there's never dead air.
Completely. DeskOwl only answers the calls you divert to it, and you decide which ones. Send every call, forward only after hours, or forward only when your line is busy or unanswered, and keep your main number ringing at reception the rest of the time. The exact rules depend on your phone carrier, and the guide in the app walks you through the setup. Turn the divert off in a minute and your phone works exactly as before.
The salon platform is free: calendar, online bookings with deposits, point of sale, client book and dashboard, with four staff calendars. When you want the AI workforce to answer the phone, text, run promotions and reply to reviews, you choose a monthly credit pack: Light $49 (5,000 credits), Standard $129 (15,000) or Busy $199 (25,000). Every pack is the same product, with every feature and unlimited calendars; the only difference is how many credits land each month. 100 credits is one dollar, and credits are spent as your agents work (about 70c for a minute on the phone, a few cents for a text). Unused credits carry over and never expire, and you can top up any time. Busier than that? Talk to us. New plans start with 10 free test calls and no card until you go live; everything is month to month, no lock-in. All prices are in AUD and exclude GST, so 10% GST is added at checkout (for example Standard is $129 plus $12.90 GST).
Start small: forward your after-hours calls only and keep your main line as it is. If DeskOwl isn't booking clients you'd otherwise have lost, turn the divert off in a minute. We'd rather earn the main line than ask for it.